General Motors has a training site with a page just for First Responders.

…. information is provided to assist First Responders in learning about vehicles and/or systems that may affect how they perform in an emergency situation…

GM Service Technical Collage

In addition to the standard safety equipment (airbags, safety belts), there is specific information related to alternative powertrain motors (i.e. fuel cells, hybrids).

Thankfully the Federal Highway Administration doesn’t use these marketing techniques when designing traffic control devices.

Via Seth