A number of ads featuring/mocking emergency services (Fire, EMS, Police and even the Coast Guard) are being used in print and video.

WWF is using the sense of urgency or “an emergency” to portray the needs of the planet. Pentax captures it’s fast and reliable image processing, for when it counts. And Monster uses the reality of our professions to confront those that do not fit in.

wwf-fire

wwf-ems-ambulance

pentax-police-bank

wwf-coast-guard




CPR Tunes

July 2, 2009 | Dave | 1 Comment

As previously presented on EFS, chest compressions to the right beat can help administer an adequate profusion rate.

heart-music-rythm1

A woman recently revived her husband by pushing to the beat of “Stayin’ Alive”.

she was surprised you can save someone in cardiac arrest without doing mouth-to-mouth resuscitation. “And the fact that you have to deliver the compressions that fast was news to me…”